Reel Ready is a hands-on workshop designed to help business owners create short- form video content with greater confidence, clarity, and consistency.

Participants will use their own phones to plan, film, and edit content during the workshop. We’ll cover how to capture useful B-roll, speak naturally on camera, turn one idea into multiple videos, and use the Edits app to assemble polished Reels without needing advanced equipment or editing experience.

The workshop is especially relevant to interior designers, while the process can be applied to any service-based or product-based business.

Participants will leave with:

• A clear formula for planning a Reel

• A library of B-roll ideas for their specific business

• Techniques for feeling more natural on camera

• A working understanding of the Edits app

• The ability to trim clips, add text, create captions, adjust timing, and add voice-over

Meet Laurie

Laurie Laizure is the founder and managing director of Interior Design Community, the largest interior design community in the world. She leads a platform reaching over 3 million Instagram views per month, supported by a 100,000 designer database and 50,000 email subscribers, leading design business blog- giving brands and industry partners unmatched access to an engaged, global network of design professionals. She also produces a top 10 podcast for design professionals and the bi-annual Design Edge Conference and has built a reputation as a trusted connector. Interior Design Community has produced 100s of industry panels, parties, and educational workshops while serving as a respected leader, educator, and advocate focused on improving profitability, visibility, and working conditions for interior designers.